Newswire

UM Lands $45-50 Mil. Richemont Duties

LOS ANGELES—Interpublic Group’s Universal McCann has won the estimated $45-50 million media planning and buying business for European luxury-goods marketer Richemont’s U.S. and Latin American markets. UM prevailed in a review that included several other, undisclosed media shops. Incumbent Plaza Advertising in New York will continue to handle co-op advertising. Richemont brands include Van Cleef & Arpels, Cartier, Dunhill, Piaget and Lancel, among others.

Omnicom’s Third-Quarter Revenue Up 13 Percent

NEW YORK—Omnicom Group last week reported worldwide revenue of $1.76 billion in the third quarter, up 13 percent compared to the same period last year. For the first nine months of 2002, Omnicom reported worldwide revenue of $5.41 billion, a 10 percent rise over the first nine months of 2001.

New Carnival Cruise Ads Feature Pop Songs

ATLANTA—Carnival Cruise Lines breaks a new campaign from Cooper & Hayes in Miami today that is tagged,”So much fun. So many places.” Three spots pair shots of people on board ships and at ports with songs from the Beach Boys, Cyndi Lauper and Sly & the Family Stone. Client vp of marketing Christine Arnholt said the media buy marks “a significant increase over last year.” Carnival spent about $40 million on ads in 2001, according to CMR.

Morris to Become Vice Chair of Bates Group

NEW YORK—Bates North America chairman and worldwide client director Mark Morris said he will relinquish that job on Jan. 1, as well as his role as senior account executive on Pfizer, the agency’s second-largest client. He will become vice chairman of the Bates Group. Howard Courtemanche, 41, evp on Bates’ North American Pfizer business, will assume Morris’ worldwide duties. As vice chairman of Bates Group, Morris will work directly for Bates Worldwide CEO David Hearn on projects.

Scarpelli, Droga to Lead Clio Juries

NEW YORK—Bob Scarpelli, U.S. chief creative officer of Omnicom’s DDB, will chair the Clios’ executive jury for TV and radio in 2003. David Droga, ecd of Publicis Group’s Saatchi & Saatchi in London, will lead the executive jury for print, poster, innovative media and integrated media.

The Addys Go Global

NEW YORK—The Addy awards will expand to include international entries for 2002-03 through an alliance between its sponsor, the American Advertising Federation, and the International Advertising Association. The next Addys finals will include an international best of show winner, which will compete against the U.S. best of show winner for a new top prize. Judging will take place in Montreal in May.

CP+B Taps Managing Director for L.A. Office

LOS ANGELES—Crispin Porter + Bogusky has named Mark Simmons managing director of its Los Angeles office. Simmons, 39, most recently operated Anti-Corp, a youth-oriented, London-based shop. Before that, he worked at Coca-Cola in Atlanta as senior global advertising manager on Sprite. At CP+B, he will share management duties with creative director Sally Hogshead.

Volkswagen Convertible to Take to Airwaves

BOSTON—Arnold has begun to unveil details of its campaign for Volkswagen of America’s new Beetle Convertible, and an integrated TV, radio, print and online push will be in full swing by late December, when cars are shipped to showrooms. The effort retains the “Drivers wanted” positioning and includes a 60-second spot that shows a bored office worker looking to break out of his dull life. The spot will air on TV this month. The client spent more than $450 million on ads last year, according to CMR.

Newswire Roundup

Three senior executives at Young & Rubicam in New York have been added to the office’s operating committee, expanding the group to nine. They are managing partner John Partilla, 38, managing partner-creative Ann Hayden, 48, and managing partner John Morris, 44. … Nikon will select a consultant for its $15-20 million review within the next month, the company said. The Melville, N.Y., camera maker last week split with Fallon in Minneapolis. A strategic shift to a straight retail approach led American Isuzu Motors to shift its ad account to Malone Advertising in Akron, Ohio, from Goodby, Silverstein & Partners in San Francisco. Isuzu plans to spend only about $15 million on ads in the coming year and production of its four SUV models will be cut also, a representative for the automaker said. Malone worked briefly for Isuzu in 1991 as Goodby was about to assume the account. … Cliff Freeman and Partners in New York won the $5-10 million Ben & Jerry’s creative account, following a review, the client said, besting roster shop Fitch in Ann Arbor, Mich., Bozell in New York and Crispin Porter + Bogusky in Miami. New York consultancy AAR Partners managed the search. … Seven semifinalists named by Timex in its $5-10 million review will make capabilities pitches to the client in the next two weeks. Timex split with Fallon in Minneapolis in September. Pitching are Modernista! in Boston; Mullen in Wenham, Mass.; and the New York offices of Hill, Holliday, Connors, Cosmopulos, Bartle Bogle Hegarty, Berlin Cameron/Red Cell, Kirshenbaum Bond & Partners and Marg eotes|Fertitta + Partners. Pile and Co. in Boston is overseeing the process. … Grey’s Fresh Grey has won the $10 million Vlasic Pickles account, following a review. Finalists were Mezzina Brown & Partners and IPG’s Hill, Holliday, both in New York, and Top Spin in Princeton, N.J. … Martin/Williams in Minneapolis won the Grand CEBA at the Creative Excellence in Business Awards last week for an ad for Steeplecase.