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New York and Florida have both taken official positions regarding vaccine passports. The official NYS Excelsior Pass (a “vaccine passport”) is now available for download. On the other hand, the governor of Florida just issued an executive order prohibiting businesses from requiring customers to show vaccine documentation. But this is more than just a tale of two states.
NYS Excelsior Pass
New York State’s vaccine passport is called the NYS Excelsior Pass. You can visit https://epass.ny.gov/home to get one. Or you can download the NYS Excelsior Pass app from the Apple App Store or from Google Play. The app asks for your first and last name, your date of birth, and a few questions about your vaccination or testing dates. Then, it generates a barcode you can display on your smartphone (or print out, if you don’t have a smartphone). The vaccine passports expire in 30 days (you can renew them as needed), and the testing passports expire in 72 hours from the time of the test.
One little quirk: The NYS Excelsior Pass shows up on your smartphone as an app called “NYS Wallet.” If you’re wondering what happened to the “Excelsior Pass” you just downloaded, you’ll find it on your phone by searching “NYS Wallet.” They forget to mention any of this in the documentation, which makes the NYS Excelsior Pass’s UX somewhat less “excelsior” than it should be.
Businesses can download a smartphone app that scans the vaccine passport barcodes and displays either a green check for “safe,” or a red X for “unsafe.” What a business does with the information is up to them.
For the past six months, we’ve been helping our clients create workflows and processes to function in a world with two kinds of people: safe and unsafe. I wrote the following essay back in February. It is newly relevant. Check it out on Adweek here.
