New Year, New Teammates: NFL Announces Partnerships With Caesars Entertainment and Intuit TurboTax

The move signals a shift in attitude when it comes to sports betting

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The NFL is ringing in the new year with two groundbreaking partnerships. On Thursday, the organization announced its first casino sponsor, Caesars Entertainment, and on Friday, it named Intuit TurboTax Live as the debut presenting sponsor of both the AFC and the NFC Championship games.

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