New KSV CD Takes Independent Route

Todd Gallentine’s résumé includes work for some of the biggest agency names in the business, such as Hill, Holliday, Connors, Cosmopulos and Deutsch.

But last week, citing the potential for “more opportunity,” the 39-year-old art director took the new post of co-creative director at Kelliher Samets Volk in Burlington, Vt. At the 50-person, $35 million independent, Gallentine will work with KSV’s longtime cd, Bill Drew.

“Having worked at various small shops and big shops, I find working at an independent [shop] is richer,” said Gallentine, a native of Dale City, Va., who approached KSV in October because he liked its work.

Gallentine freelanced at Boathouse in Needham, Mass., for the past year. At KSV, he will manage an eight-person creative department and oversee all creative work, focusing on Sugarbush ski resort, Vermont Energy Investment Corp. and Vermont Department of Health.

A graduate of Atlanta’s Portfolio Center and a snowboarder, Gallentine said he wants to make KSV more competitive with the Boston market. “We should be on that level—not just a teeny shop in Burlington,” he said.

KSV president Yoram Samets said the shop’s growth—billings rose 20 percent in 2003 with the addition of clients such as Sugarbush and CCBT and growth of existing business—created a need for Gallentine’s post. “We now have a creative director team,” said Samets, adding, “it allows us to have horsepower in going after new business.”

Before Boathouse, Gallentine was a vp, group cd at Interpublic Group’s Hill, Holliday from 2001-02. From 1998-2000 he was a partner and gcd at Weiss Stagliano Partners in New York. From 1997-98 he was a senior art director on Ikea at IPG’s Deutsch in New York.