NetRatings Buys ACNielsen's eRatings.com Stake

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

NEW YORK — NetRatings continued its acquisition binge this week, acquiring ACNielsen’s stake in ACNielsen eRatings.com, a service that tracks audiences, advertising and user activity on the Internet globally.

The Milpitas, Calif.-based Internet audience measurement firm, which already owns a 19.9-percent stake in ACNielsen eRatings.com, said that it bought the remaining portion from ACNielsen for 749,341 shares of NetRatings stock, worth $9.6

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in