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NEW YORK Anheuser-Busch will break a television spot this week starring rap artist Nelly that emphasizes the vital role parents play in helping teens make smart, responsible choices about not drinking.
The 30-second spot, “Who Am I?” via DDB, Chicago, will debut May 18 during NBC’s Law and Order. The Nelly commercial is Anheuser-Busch’s third “responsibility” ad this year, following an underage-drinking prevention commercial with company chairman August A. Busch III and a designated driver spot with Cedric “The Entertainer” that aired during the Super Bowl in February.
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