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NEW YORK Paleontology lovers can track dinosaur bones and build dinosaur skeletons at their desktops starting today.
National Geographic Channel has entered the advergaming space, adding its latest interactive offering to a new microsite.
The microsite was created to correspond to two new specials, Dino Death Trap and Dino Autopsy, that will premiere Dec. 9 on the cable TV channel.
The advergaming component, which is among the video and interactive-heavy content site, is called “Fossil Hunt” and consists of three rounds that represent three different prehistoric eras: the Triassic, Jurassic and Cretaceous periods and a distinct dinosaur from each.
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