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Three shops made final presentations for Nasdaq’s $30 million business last week, while J.D. Edwards selected a list of finalists to pitch its $25-30 million business later this month.
Two other clients-Starz Encore Group and the Centers for Disease Control and Prevention–are expected to conclude reviews within the next four weeks.
For Nasdaq, J. Walter Thompson and Bouchez Kent + Co., both in New York, are competing against McKinney & Silver, Raleigh, N.C. Each presented creative concepts to a client panel of 23 last week.
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