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The media marriage between Miramax Films and Messner Vetere Berger McNamee Schmetterer/Euro RSCG has ended after less than a month because the agency missed a deadline when placing an ad for Halloween: H20, sources said.
MVBMS will continue to provide some creative chores, but local print media buying is back in the hands of Harvest Communications here.
Harvest held the account for five years before Miramax conducted a review that ended with the selection of MVBMS [Adweek, Aug.
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