Mullen Promotes '.Biz' Domain

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Mullen this week bows its first advertising campaign for NeuLevel, a company that maintains the “.Biz” domain in cyberspace.

The effort communicates three key benefits firms enjoy by adopting that domain: a memorable location, enhanced technology and state-of-the-art se-curity features.

The budget is undisclosed, but sources said spending by the Sterling, Va.-based

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