Mullen, Interpublic See "Cultural Fit'

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Frank Lowe Gains U.S. Lieutenant, New Media Expert in Buyout
BOSTON-Look no further than the bottom line. Contrary to some theories, the Interpublic Group of Cos.’ acquisition of Mullen is not part of a broad strategy to build a network of regional, creatively focused agencies.
Rather, it was more happenstance and a good “cultural fit” that led the IPG-owned Lowe Group to buy a majority stake last week in the $254 million shop in Wenham, Mass.,




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