Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK What’s the best way to tell someone that they’re dating a “sucky” person?
If things go independent Bradley & Montgomery’s way, high-school girls will be doing it with short clips from season two of MTV’s serial reality drama, The Hills. The snippets show series characters Lauren, Heidi and others saying just that sort of thing. The shorts, which promote the show’s release on DVD, were uploaded to YouTube last Friday.
In “Sucky Person,” Lauren and Heidi have a heated conversation about someone named Spencer, who appears to have done something not so nice.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in