MRO Software Considers Trio

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MRO Software has heard presentations from three competitors vying for the company’s advertising account.

Hill, Holliday, Connors, Cosmopulos and Velocity Advertising, both in Boston, and Mullen in Wenham, Mass., met last week with client executives, said Rob Bloom, vp of marketing communications at MRO.

A winner may be named before month’s end, Bloom said.

The agencies have been asked to submit proposals at several different budget levels, according to Bloom. The initial outlay is expected to be in the low seven figures.





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