Movie-Set Hijinks Abound in Unionbay Spots From Toth

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Having helped launch the careers of Hollywood notables such as Hilary Swank, Shannyn Sossamon and Kip Pardue, Unionbay has recruited a new crop of young talent to star in its fall ad effort.

Two spots shot on a movie set at Charlie Chaplin Studios in Los Angeles, slated to break in theaters and on TV on Friday, feature aspiring teenage actors and screenwriters—Amanda Harris, Erik Soderberg, Allison Flashman and Kelly Thiebaud—as they work their way up the filmmaking totem pole by fetching coffee and doing multiple takes of a painful stunt.

Michael Toth, CEO of Concord, Mass.-based

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in