The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.
BOSTON–Cadbury Schweppes’ Mott’s on Thursday selected the Wolf Group for its $10 million advertising business, according to client svp/marketing Lesya Lysyj.
New York-based Wolf overcame crosstown incumbent Moss/Dragoti and Stamford, Conn.’s, North Castle Partners in the final round of a review. Wolf’s assignment includes print ads and TV commercials, as well as point-of-purchase and sales promotions materials supporting the Stamford-based client’s core brands, Mott’s Apple Juice and Mott’s Apple Sauce.
Consulting
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in