Mott’s Narrows Search to 4

BOSTON — Mott’s has narrowed its search for a new agency to four finalists: North Castle Partners of Stamford, Conn., The Martin Agency in Richmond, Va., Wolf Group, New York, and incumbent Moss/Dragoti, New York, sources said.

Cramer-Krasselt, Chicago and New York players D’Arcy Massius Benton & Bowles, Gotham and Kaplan Thaler Group, had been semifinalists for the $10-15 million business, a Stamford, Conn., unit of Cadbury Schweppes.

Consultants with Van Brunt & Partners, Fairfield, Conn., and Roth Associates, New York, who are overseeing the review, could not be reached for comment.