Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
DALLAS Mission Pharmacal has hired Moroch Partners as the advertising agency for its consumer products division that markets Citracal, Thera-Gesic and other nutritional supplements, the shop said.
Moroch, a Dallas-based independent, will manage brand planning, creative development, interactive services and promotional marketing services, the agency said. Moroch’s subsidiary, NEXT Media, will handle media planning and buying. The combined spending of the Mission brands is estimated at more than $20 million.
“Our products are leading brands in their categories,” said Neill B.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in