Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Monster Products will make its Big Game debut in Super Bowl LII, with a 30-second spot starring rapper Iggy Azalea.
The audio brand announced Azalea as its new spokesperson this Monday at the Consumer Electronics Show in Las Vegas and Azalea later revealed the Super Bowl collaboration. In a subsequent Instagram post, the Australian rapper wrote that she was “beyond excited” to work with Aerosmith guitarist Joe Perry and Monster Products founder and CEO Noel Lee and couldn’t wait for their Super Bowl commercial.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in