Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
* Forty percent of respondents say they frequently/occasionally “read product or store reviews posted on Web sites”; 28 percent “look for recommendations on what to watch, buy, etc., on social-networking Web sites.” (Yankelovich Monitor)
* Among 6-11-year-olds, 18 percent of boys and 22 percent of girls had a cell phone last year. Forty-nine percent used it to play games; 34 percent used it to listen to music. (Mediamark Research & Intelligence)
* Having slid to 10.4 million units last year — a 27-year low — sales of light vehicles in the U.S.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in