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NEW YORK Mohegan Sun has placed the creative portion of its ad account in review, the company said on Wednesday. The client spends an estimated $15-20 million annually on ads.
The Uncasville, Conn.-based client has used independent Cliff Freeman and Partners in New York for creative since April 2001, and that shop has been invited to defend.
Select Resources International in Santa Monica, Calif., is handling the review. George Galinsky, vice president of advertising and public relations at Mohegan Sun, is running the review from the client side.
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