Modernista! Wins Financial Services Account

BOSTON Modernista! has won the estimated $20-25 million TIAA-CREF account following a review, a client representative confirmed on Tuesday.

The Boston-based independent overcame Omnicom Group’s TBWA\Chiat\Day and the incumbent, WPP Group’s Ogilvy & Mather, both in New York, in the final round. Siltanen Keehn of El Segundo, Calif., was cut prior to the final round.

New

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in