MJZ's Tom Kuntz's first solo directing gig is,

MJZ’s Tom Kuntz’s first solo directing gig is, appropriately, a nutty Virgin Mobile spot by Fallon in New York showcasing “Reggie,” a televangelist-like preacher espousing the virtues of Paygoism, Virgin’s doctrine of eschewing contracts and allowing users to pay as they go. In the ad, which was shot last week in a vacant Los Angeles store, Reggie heals a customer with a golden phone as pyrotechnics explode around him. “Tom is outstanding when it comes to identifying and building a cast of characters,” says Bob Stohrer, vp, brand and communications for Virgin.