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Olson, in its bid to become a national player, has added another New York ad executive to top management: Mitchell Caplan, the former chief marketing officer at McCann Erickson and Young & Rubicam, has joined the Minneapolis-based agency as cmo.
Most recently, Caplan has been a partner and managing director at N.Y. interactive shop Digital Pulp, which he joined in November 2011 and left in June. About a month ago Caplan was recruited by John Partilla, who joined Olson as CEO in January after serving as chief operating officer of Dentsu Network West in New York.
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