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Mintz & Hoke is gearing up to launch new work for longtime client Wiremold, a cable systems management company.
Print work from the Avon, Conn., agency emphasizes the aesthetically pleasing elements of Wiremold’s Vista wiring management system. The ads will break in design magazines this month.
One ad for the West Hartford, Conn., client shows an office worker clad in white applying lipstick and looking into a “mirror” that actually serves as paneling for the Vista wiring system.
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