Minnesota Lottery Rallies Vikings Fans for an Epic Battle in Ad for Its New Scratch-Off Game

Persicope's first work for the organization

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Football season is almost here, and for Minnesota Vikings fans it also means there's a new Vikings-themed scratch-off game from the Minnesota Lottery to help kick team spirit into high gear. 

As part of its new campaign for the lottery, Periscope's first work for the organization as its agency of record, the scene opens on a group of Vikings fans standing in a field prepared for some sort of epic Viking-style battle. Dressed head to toe in the team's gear, faces painted, and with shields and swords, the crew is ready for something big. 

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