Brand Marketing

Milton Glaser Is Famous for the ‘I Love New York’ Logo. How Did He Do With Rhode Island?

Some Ocean State natives critical of campaign

By Kristina Monllos

March 29, 2016

Rhode Island has unveiled a new logo from Milton Glaser, the designer behind New York's iconic "I Love New York" identity, as part of the state's new tourism campaign from Havas. 

Kristina Monllos
@KristinaMonllos kristina.monllos@adweek.com Kristina Monllos is a senior editor for Adweek.
Recommended articles
You Might Like
This is a Profile

Data Bunkers Are the Future of Cookieless Marketing

By Gurman Hundal, Co-founder and CEO, MiQ

This is a Profile

TV’s Strong Halo Effect Will Enhance Digital Campaign Performance

By Effectv

This is a Profile

The Innovation Boom That Will Power Audio Advertising in 2021

By Pandora

This is a Profile

How 4 DTC Disruptors Use Digital Best Practices to Succeed on TV

By Amit Sharan, VP of Marketing, Tatari

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"brand-marketing"}