Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK Six agencies have advanced in H.J. Heinz Co.’s estimated $15 million review of frozen food brands Ore-Ida, Smart Ones and Bagel Bites, sources said.
The shops are independents Cramer-Krasselt in Chicago, Doner in Southfield, Mich., and WestWayne in Atlanta; Publicis Groupe’s Leo Burnett in Toronto and The Kaplan Thaler Group in New York; and Omnicom Group’s Element 79 in Chicago, according to sources.
Eliminated from contention were MDC Partners’ Kirshenbaum Bond + Partners and Margeotes|Fertitta + Partners, both in New York; Interpublic Group’s Hill, Holliday, Connors, Cosmopulos in New York; and Havas’ Arnold in New York.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in