Microsoft's Kathleen Hall Explains How Its Marketing Went From Bad to Clio's Advertiser of the Year

Inventive Xbox campaigns fueled win

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Microsoft has done some truly innovative work this year, and at tonight's 2016 Clio Awards at the Museum of Natural History in New York, the brand will be honored with the Advertiser of the Year award, which is presented to the advertiser that receives the most overall Clio statue points for entries submitted across all medium types.

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