Michael Miller Out at MRM Worldwide

Was chief growth officer

Michael Miller, the evp, chief growth officer of MRM Worldwide, has left the CRM digital company.

Miller was associated with MRM’s previous administration led by former CEO Reuben Hendell, who was replaced by Marc Landsberg last September. Landsberg is a former Leo Burnett, Arc Worldwide colleague of Nick Brien, the CEO of McCann Worldgroup—the parent of MRM—who assumed the top job at Worldgroup last year.

Miller declined comment as did David Boede, president of MRM Americas region.

Boede said he is stepping into Miller's role while the company assesses the need for the job. Earlier this month Boede took on his current job, which is new at the company, when MRM restructured its Americas operations into a single P&L and aligned it with McCann Erickson Salt Lake City, an agency with a focus on technology-based marketing. As a result, Boede, who was CEO of that McCann office, was promoted into the new position and given oversight of MRM offices that include Toronto, New York, Princeton, Detroit, Salt Lake City, San Francisco, Mexico City, Sao Paolo, and Buenos Aires. 

Miller joined MRM as evp, director of business development for MRM North America in 2008. The former exec at Grey Global Group’s G2 unit was promoted to the role of chief growth officer in January 2010 after new business wins like The Home Depot; Century 21; Diageo brands like Crown Royal, Captain Morgan, Jose Cuervo, Bulleit, Smirnoff, and Zacapa; and iShares. MRM and The Home Depot split, however, last September just nine months after the agency landed digital and customer relationship management duties for the retailer.

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