MGM’s First Ad Following the Las Vegas Shootings Draws Swift Criticism on Social
The brand changed the tone of its original campaign

The brand is running a new ad campaign after the tragedy.
MGM Resorts International

MGM Resorts International has released a new ad following the deadly mass shooting in Las Vegas 18 days ago. The 30-second spot, “Together We Shine,” debuted during opening night of the 2017-2018 NBA season and has immediately drawn criticism on social media.