MGM's 'Leo the Lion' Gets a CGI Makeover in Updated Logo

The new logo leans into the company's nearly 97-year history

As brands continue to simplify their logos—some to the point of dry uniformity—classic film studios like Metro Goldwyn Mayer (MGM) are resisting that urge altogether. Today, as MGM unveils a brand-new logo, the studio is showing its commitment to the timeless, golden art deco design that has defined the brand since 1924.