Brand Marketing MGH Advertising Claims Additional Papa John’s Co-ops By T.w. Siebert|July 31, 2000Share By T.w. Siebert|July 31, 2000Share ATLANTA–MGH Advertising has added regional ad duties for two Papa John’s Pizza co-ops. The two North Carolina co-ops, in Raleigh-Durham and Greensboro, total $1.2 million in billings. The additions expand the Owings Mill, Md., agency’s relationship with the pizza chain to five regions and about $3.5 million in billings from the Louisville, Ky.-based client. MGH won the accounts in a combined review over Washington, D.C., incumbent Goldberg Marchesano Partners and Rockett Burkhead & Winslow in Raleigh, N.C., according to sources. A client representative said MGH’s prior success as a media buyer for Papa John’s in Philadelphia and two other Pennsylvania markets was the key reason for the decision. Adweek Adweek