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Underwear delivery startup MeUndies.com may have removed some of the anxiety about buying underwear from men’s lives, but the eight-month-old service has apparently decided it still needs to do more to get men excited about replacing their boxers and briefs. So it’s launched an, ahem, cheeky Web video series—penned by notable TV writer Mark J. Kunerth (Roseanne, Friends, The Big C)—to give the site more exposure.
Kunerth created a series of two-minute videos called “A Girl in a Bra, a Guy in Boxers” that goes live this week and will be pushed out via social media and search.
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