Method Picks Euro RSCG for Digital

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BOSTON Method Products has tapped the San Francisco office of Euro RSCG for digital marketing chores.
 
The scope of the work for the Havas-owned agency includes developing a Web site and “holistic online consumer experience” for the client, a producer of eco-friendly, non-toxic homecare products.
 
The budget for Euro RSCG was not disclosed. Method had no appreciable ad spending last year in major measured media, per Nielsen. The brand spent $2 million overall on ads in 2007, down from almost $6 million in ’06, per Nielsen.
 
Stephanie





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