Metaverse Marketing Podcast: New Customer Journeys

The world is changing and so are our brands' audiences

Leaders from Glossier, Shopify, Mastercard and more will take the stage at Brandweek to share what strategies set them apart and how they incorporate the most valued emerging trends. Register to join us this September 23–26 in Phoenix, Arizona.

As a brand marketer, you are always looking to connect with as many audiences as possible, but have you ever felt like you’re missing touch with what the new generations want? Maybe you thought you could prove you were in on the joke by throwing in a, “how do you do fellow kids?” Only to realize that meme is now 10 years old. The world is changing and so are our brands’ audiences.

In this episode of Metaverse Marketing, we’re looking at how the metaverse and Web3 can help you develop new customer journeys to reinvigorate your brand and meet your audiences where they are.

Stream Episode 4 below, listen and subscribe on Apple Podcasts or find it on Spotify.