Merkley Wins Arby's Creative

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New York Omnicom’s Merkley + Partners has won Arby’s estimated $15 million creative account following a review, sources said. The New York agency bested fellow finalists IPG’s Mullen in Wenham, Mass., MDC’s Kirshenbaum Bond + Partners in New York and independent Venables, Bell & Partners in San Francisco, sources said.

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