Merger Bells Ring

Interpublic Group is hoping there is strength in numbers. After months of on-again, off-again talks, Lowe and Bozell are inching closer to a merger, going so far as to brief clients last week on details of the combined entity, sources said.

For nearly a year, IPG brass and the CEOs of Lowe and Bozell have kicked around the idea of bolstering the struggling Lowe office in New York by folding in the clients and revenue of Bozell.

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