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Carter Murray, worldwide chief executive officer at Interpublic Group's FCB, believes that mentoring in the ad industry has grown increasingly crucial in recent years. Today, agency employees at all levels can teach and learn from each other, making the industry stronger through a constructive give-and-take of information, he said. (Yesterday, Murray and millennial entrepreneur Nick Taranto of Plated.com talked talent at the Hard Rock Cafe in New York during an Advertising Week event sponsored by Adweek and Mediabistro.)
In this Q&A, Murray, who recently was named among Adweek's 100 most influential leaders in marketing, media and technology, explains how mentors and mentees can benefit from one another's experience.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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