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Viewers won’t need 3-D glasses to appreciate all the dimensions of a new Chevrolet Malibu print ad.
The ad, from Chevy national agency Campbell-Ewald Advertising in Warren, Mich., incorporates an actual Post-it Note (shown here) that consumers can remove from the page.
Breaking today in Newsweek, the ad features Art Fry, inventor of 3M’s Post-it Note, standing on a grassy field with a Chevy Malibu behind him. The caption: “Art Fry. Inventor of the Post-it Note.”
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