MPWIS Podcast: Melissa Proctor, CMO of the Atlanta Hawks and State Farm Arena

The author of From Ballgirl to CMO discusses her guiding principles to balancing life and work

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

On this week’s episode of Adweek’s Most Powerful Women in Sports, Adweek’s former chief content officer Lisa Granatstein sits down with Melissa Proctor, CMO of the Atlanta Hawks and State Farm Arena.

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