MediaVest USA Names Milliaressis COO

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LOS ANGELES — Renee Milliaressis, president of strategic planning for New York-based MediaVest USA network, has been named to the newly created position of chief operating officer of the Starcom MediaVest Group media agency.

Milliaressis, 42, is a highly regarded media thinker with two decades of experience, mostly at MediaVest and its predecessor, TeleVest, and is the creator of the agency’s Brand Advocate Unit for flagship client Procter & Gamble.

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