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Fox’s controversial Greg the Bunny, set to premiere on March 27, may be the season’s most daring new sitcom. Advance screener tapes have been making the rounds at ad agencies, and media buyers say Greg is approaching water-cooler status.
“As someone who sees a lot of TV and gets jaded by the typical generic product, you’ve gotta love this show for the fact that it’s so crazy, and so ridiculous, and so unlike other shows,” said Kris Magel, national broadcast director for Optimedia International.
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