McKinney Rides It Out in Off-Road Contest

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

CHICAGO Polaris has assigned Havas’ McKinney + Silver its $10 million advertising account after a drawn-out review, according to the company.

The Raleigh, N.C., agency will handle creative and media duties for the company’s all-terrain vehicles, motorcycles and snowmobiles.

“Polaris offers McKinney a great opportunity to broaden our portfolio of brands with high-performance recreational vehicles that are a lot of fun,” said agency CEO Brad Brinegar in a statement.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in