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Brad Brinegar, whose career at Leo Burnett ended when he was pushed out by political in fighting, beat out an internal candidate for the top job at McKinney & Silver, a shop that is struggling with a severe decline in business.
Brinegar, 46, takes over as president and CEO, succeeding Don Maurer, who was killed in a car wreck in October.
In 2001, the shop saw billings drop to $275 million from $350 million a year earlier, while revenue slid nearly 24 percent to $20 million as clients like XO Communications (along with its $80 million ad budget) spiraled toward bankruptcy.
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