McKinney Contends for Faucet Maker

CHICAGO Executives from Moen are meeting with four agencies about its $10 million account, according to sources.

Contending for the account are Omnicom’s Martin/Williams and Interpublic Group’s Campbell Mithun, both in Minneapolis; Havas’ McKinney + Silver in Raleigh, N.C.; and independent agency MARC in Pittsburgh, sources said. Rojek Consulting Group in Cleveland is conducting the review.

The incumbent, independent Cramer-Krasselt in Chicago, is not participating, according to sources.

Agency executives referred calls to the North Olmsted, Ohio-based client, as did the consultant. Client representatives did not immediately return phone calls.

Moen, a manufacturer of faucets, kitchen sinks and bath accessories, spent just over $10 million on advertising last year, according to Nielsen Monitor-Plus.