McDonald's Swedish Campaign Sees 5,000 People Correctly Play 'I'm Lovin' It' Using Their Phones

Those who called the secret number got the chance to win a special card loaded with credits to use in restaurants

Nearly 5,000 people in Sweden have cracked the code of McDonald’s secret phone number—which could be discovered by playing the brand’s famous jingle on the keypad on their phones. Those who figured out the number won an exclusive golden card.