Less than a week after members of the indie rock band Ex Cops mocked McDonald's on Facebook for asking them to play for free, the Golden Arches has thought better of it.
A McDonald's rep emailed the following statement to Adweek: "SXSW started as a conference and festival for the music industry, related press and up-and-coming musicians bringing the community together to showcase their talents. We are excited to expand our support of music at our SXSW activation where the lineup features a great assortment of more than 20 bands, honoring the spirit of the festival.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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