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Global restaurant chain McDonald’s has outlined its plans for growth, which includes the ambition to elevate its marketing “through creative excellence,” while its global chief marketing officer Morgan Flatley has been promoted in tandem.
The world’s largest fast-food company’s marketing has been overseen by Flatley since her promotion to global chief marketing officer in November 2021. During that time, the brand has continued to regularly release local “culturally relevant campaigns” to maintain its standing with consumers around the world.
Flatley
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