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NEW YORK — McCann-Erickson has landed the estimated $25-30 million Major League Baseball account without a review, the agency said.
The account left Foote, Cone & Belding in San Francisco, in December.
Timothy J. Brosnan, evp, business, and Jacqueline Parkes, senior director of advertising for the New York-based client said McCann in New York will handle strategy, research, integrated consumer marketing and advertising.
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