McCann Australia’s John Mescall Becomes Global ECD

A creative leader behind 'Dumb Ways to Die'

McCann Erickson has promoted John Mescall, executive creative director of McCann Australia, to global ecd.

In his new role, the Melbourne-based Mescall will move to New York. He joins recently hired global ecds James Dawson-Hollis and Bill Wright as examples of McCann Worldgroup global creative chairman Rob Reilly’s revamping of the agency’s creative ranks. 

The Mescall news appropriately came the week of Cannes, where Mescall has won more than 30 Lions, including five Grand Prix for Metro Trains' “Dumb Ways to Die” and, this year, a Grand Prix for creative effectiveness for V/Line.

Before joining McCann Australia three years ago, Mescall, a writer, was a partner and ecd of Smart, an agency that McCann Worldgroup acquired in 2011.

Citing Mescall’s efforts to build the creative reputation of McCann in Australia, Reilly said “John now has the opportunity to magnify what he does on a global stage. I am certain that John’s reputation for delivering stellar work will be a magnet for recruiting the best and brightest to McCann.”

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